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November 17, 2016

Butterball – Text Before You Carve!

Life is full of beautiful moments. Being the one in charge of the Thanksgiving turkey isn’t one of them.

From meddling mother-in-laws to political stalemates with your uncle, we all have reasons to be stressed out over the holidays. With the rise in popularity of social media platforms like Pinterest, Instagram, and Facebook, it’s no surprise that the stress to create the perfect holiday has subsequently increased. In fact, stress around the holiday season has escalated so much, there are now hundreds of posts providing various strategies on surviving it.

For the last 30 years, Butterball has attempted to keep at least one stressor off your plate (obviously so you can fill it with more turkey) with their Turkey Talk-Line. Their talk-line has assisted callers from across the United States to Canada with any questions regarding their turkey troubles. This month, Butterball has added to their 24 hour access-to-answers, embracing the text generation and opening doors to yet another line of communication between households and their experts.

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Beginning November 17th, Butterball is ready to text turkey to you. Now that SMS messaging has become the most common form of communication among American adults, companies everywhere are seeing the benefits and changing how they do business. Messaging not only offers an additional way businesses can quickly and effectively communicate with their customers, but it’s also bridging the gap between how generations prefer to interact.

Over 46 million turkeys are consumed on Thanksgiving day in the United States. According to Butterball’s website, their experts field over 100,000 questions between November and December. From cooking techniques to solving the algorithm behind your defrosting conundrum, their 50+ experts are ready to help you salvage this iconic American dinner. At least in terms of turkey; you’re on your own with your Uncle Dave.


So if your guests are arriving and you realize you’ve forgotten to turn on the oven, grab your mobile device and send off a quick text; Butterball has your back. ?

For more information on our company and how we got started, check out our story.

If you are a small business or a large enterprise, we’d love to connect with you about working together! Please get in touch here.



Interested in learning more about allowing your customers to text your business? Contact us! We are excited to show you our platform.

TEXT 858.877.9200TALK 877-946-4536 | EMAIL SALES@ZINGLEME.COM 

Want to better serve your customers TOMORROW?
Try Business Messaging TODAY…

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Stat Sources:Twilio Global Mobile Messaging Consumer Report 2016

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