Health insurance payors as well as the employers and employees that rely on them are in uncharted territory. In the wake of the global health crisis, it’s time to reexamine member experience and the benefits offered to attract and retain the best talent in a competitive job market.
Looking to uncover and fix the many challenges in health insurance that hinder member experience? We’ve published our Health Insurance Report: The Race to Modernize Member Experience, a research study that reveals data to develop strategies that drive engagement and increase loyalty. It’ll set you on a path to creating a frictionless experience for all members.
In the health insurance report, take a closer look at these key findings and much more:
- 62% of employees say that they only have a basic understanding of their healthcare options and benefits
- 32% of employees say that COVID-19 has made them more interested in modifying their health insurance coverage than in years prior
- 60% of employees say they don’t feel a sense of loyalty to their health insurance payor
Effective communication can single-handedly tackle several of the challenges that exist. Organizations don’t just fulfill the needs of their members and employees, though. When organizations approach members and employees using the appropriate channels for communication, they earn loyalty that lasts.
Click below to download our Health Insurance Report: The Race to Modernize Member Experience.